Summer
SPF, Spritz & Repeat: the perfect beach-day schedule
Sunscreen at 10, spritz at 7 and a beach towel that reminds everyone how summer works.
Illustrative image created with AI from the real product.
10 am. Three friends arrive at the beach, spread out the light blue striped towel and put on sunscreen. The towel spells out the schedule: SPF, Spritz & Repeat. Nobody needs further instructions.
1 pm. Lunch at the kiosk, a swim, a nap. Someone suggests a walk. The other two point at the towel: “walk” isn't on the schedule. Motion rejected unanimously.
7 pm. The sun goes down and the sea turns as orange as the glasses arriving from the bar. Cheers. A photo for their stories, with the towel in full view. A girl from the next umbrella asks where they got it and whether there's a matching bag. There is.
The next day at 10 am: same spot, same sunscreen, same towel. Because the schedule is clear: repeat.
The IRONIKS summer line includes microfibre towels, beach bags, fringed bags and pouches with the same design: in store they're displayed together and sold as a set, from beach clubs to souvenir shops.
Run a shop or a retail chain?
This story happens on your shelves too.
IRONIKS products sell because they tell their own story. We'll send you the catalogue, terms and displays.
